Microsoft’s Bing search engine is starting to make noise among mobile enthusiast as more people are trying it out. But before we forget, aside from web version of Bing Search, Microsoft is also launching a mobile version of Bing. In fact, Bing mobile search has just gone public and you can visit the site by pointing your mobile phone’s browser to http://m.bing.com. Microsoft also created a Blackberry App for its Bing engine that seems pretty slick. I tried using Bing mobile using my Blackberry Curve 8310 and I would have to say that it loads fast and the main search page is sleek and clean, although I can’t help notice it’s striking resemblance to Google Mobile Search. In fact, it’s even cleaner and has a better UI than Google Mobile.
Comparing Google Mobile Search Results for “search engine journal” against the Bing SERP however yield two different first results. Google Mobile is more accurate by virtue of the fact that is displayed SEJ’s main page as the first result while Bing displayed a specific SEJ page.
Like Google Mobile Search, Bing Mobile also displays various vertical search areas including images and news streams. Although generally Google Mobile Search is more organized when presenting these vertical search areas, displaying them on top of the page. For navigation purposes, Google Mobile Search beats Microsoft Bing on this one.
Also, Comparing the Map features, they both have pros and cons. Google maps offers the “My location” features and if you have your gps turned on it automatically loads your map to your location.
Bing loads its map on New York for some reason. However, their get direction interface is alot sleeker.
Google Map however, has better navigation keys on the maps app where you can toggle between text directions to the map view easily.
Overall though, Bing Mobile Search is a tough competitor for Google Mobile Search. But after all, all we want is a search engine that works. I feel that Microsoft might be covering up their functionality flaws with alot of bells and whistles.
Let me know what you think.
Download Bing Mobile app: http://m.bing.com/
Download Google app: http://www.google.com/mobile/
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